Leveling Up is a weekly interview series with entrepreneurs and marketers on the latest in business and marketing. Learn actionable strategies & tactics on how you can make your business grow and mistakes to avoid during your journey. Learn from individuals who have founded billion dollar companies to best-selling authors. Entrepreneur and host Eric Siu also shares insights and learnings along the way.
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Leveling Up with Eric Siu


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Sahil Bloom’s Growth Hack… doesn’t exist? | Interview with Sahil Bloom
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1:21:02
Sahil Bloom shares his journey of becoming a successful creator and the importance of authenticity and real-life experiences in content creation. He discusses how he built relationships with influential figures like Tim Cook and Warren Buffett through chance encounters and genuine connections. Sahil emphasizes the need for long-term commitment and …
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Leveling Up with Eric Siu


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How To Make $5 Million As a Content Creator | Ali Abdaal
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49:50
Ali Abdaal discusses his journey from a struggling YouTuber to a successful entrepreneur. He shares how he discovered the world of Internet marketing and the impact it had on his business. Ali emphasizes the importance of finding ways to make work enjoyable, as this can lead to increased productivity and overall success. Watch the full interview on…
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Leveling Up with Eric Siu


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The Recipe to Going Viral Is... | Blake Rocha Interview
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1:33:06
Blake Rocha unveils the secrets to creating viral content. He also talks about the success of his educational program, how he generated $10M through his TikTok and Instagram funnel, the benefits of YouTube as a platform, his personal health journey, and what's on the horizon for his future endeavors. TIME-STAMPED SHOW NOTES: (00:00) - Blake Rocha b…
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Leveling Up with Eric Siu


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Self-Help Gurus Are Selling You A Lie | Exclusive Interview with Mark Manson (The Subtle Art of Not Giving a F*ck)
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1:41:50
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1:41:50
Mark Manson, the author of 'The Subtle Art of Not Giving a F*ck,' sat down with Eric Siu for a one-on-one interview to talk about his journey to 1 million subscribers on YouTube, personal growth, the books he has written, his perspective on the self-help industry, and more. TIME-STAMPED SHOW NOTES: (00:00) - Mark Manson on the self-help industry (0…
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Leveling Up with Eric Siu


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3 Hottest AI Tools That Will Change the Way You Work with Thomas Ma
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9:20
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9:20
Thomas Ma shared the hottest AI tools you could use and explained how experimenting with them led to better results at the Leveling Up Founders' event. TIME-STAMPED SHOW NOTES: [00:00] - Opus AI will make your content production 10x easier [03:10] - ElevenLabs is one of the most powerful AI speech tools today [04:20] - Use Google Bard to create the…
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Leveling Up with Eric Siu


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How Our Economy Is Leaving Us to Work Until We Die | Exclusive Interview with Codie Sanchez
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1:41:06
Codie Sanchez joins Eric Siu for an exclusive interview, during which she delves into her personal mission in the business world, shares her economic insights, details her step-by-step content creation process, discusses the book she's launching, and much more. TIME-STAMPED SHOW NOTES: [00:00] - Codie Sanchez thinks the dream of retirement for peop…
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Leveling Up with Eric Siu


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AI-Powered Sales Psychology: How to Close More Deals and Boost Revenue with Tamara Loehr
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11:13
At the Leveling Up Founders' event, Tamara Loehr discusses her best practices in business, managing offshore teams abroad, and the significance of establishing a learning management system process. TIME-STAMPED SHOW NOTES: [00:00] - Tamara Loehr talks about her best practices in business [03:52] - How AI will affect psychology around sales [05:43] …
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Leveling Up with Eric Siu


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Traditional Metrics Are Dead. This is How To Get 100% Customer Satisfaction with Ravi Theja Yada
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12:15
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12:15
Ravi Theja Yada explains why behavioral analytics is superior to traditional metrics when it comes to understanding your consumers at the Leveling Up Founders' event. TIME-STAMPED SHOW NOTES: [00:00] - Why behavioral analytics are the best metrics for marketing [02:55] - The best data source to understand your consumers [03:57] - Understanding the …
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Leveling Up with Eric Siu


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The AI Email Strategy Marketers Still Don’t Know About with Larry Kim
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10:45
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10:45
Larry Kim shares how he perfected leveraging data and generative AI to create an email marketing strategy that can 10x your open rate at the Leveling Up Founders' event. TIME-STAMPED SHOW NOTES: [00:00] - Larry Kim's key insight on his business success journey. [02:26] - Larry Kim's expertise in using data and generative AI perfectly. [03:20] - Com…
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Why You Should NEVER Stop Building Your Personal Brand with Jasmine Star
12:22
12:22
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12:22
Jasmine Star takes the stage at the Leveling Up Founders event, where she discusses her rise to success and the creation of her brand, starting from scratch TIME-STAMPED SHOW NOTES: [00:00] - Jasmine Star shares her humble beginnings [02:20] - What led Jasmine Star to withdraw from UCLA Law School? [03:10] - Jasmine Star's first 100k: How she made …
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Leveling Up with Eric Siu


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Why You & I Don't Have 1M YouTube Subs (It's Not What You Think)
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9:32
Eric Siu discusses strategies to enhance your YouTube videos, emphasizing the importance of storytelling and sharing effective best practices. TIME-STAMPED SHOW NOTES: [00:00] - Why your YouTube channel isn’t growing [01:00] - Why the first 30 seconds of your video is crucial [01:25] - How to make the best thumbnails for your video [03:00] - How to…
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Leveling Up with Eric Siu


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How To Build a Business with No Employees with Ian Blair
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14:37
Ian Blair shares strategies for leveraging hiring agencies to achieve faster growth and cost efficiency. He also discusses the rapid growth of the e-commerce industry worldwide and offers valuable insights into best practices that you can learn from. TIME-STAMPED SHOW NOTES: [00:00] - Ian Blair shares his journey as an entrepreneur [05:00] - Findin…
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Leveraging the Most Valuable Audiences For Your Brand with Greg Lansky
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13:14
Greg Lansky shares insights on capturing your customer's attention, brand and business building, and his personal entrepreneurial journey at the Leveling Up Founders event. TIME-STAMPED SHOW NOTES: [00:00] - Find niches with emotional intensity when building your business [02:46] - Here’s why these kinds of niches are valuable for marketing [04:00]…
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Leveling Up with Eric Siu


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The Secret Global Network for The Wealthy
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7:11
George Gammon talks about the power of information in the world of business at the Leveling Up Founders event. TIME-STAMPED SHOW NOTES: [00:00] - Do the richest people in the world have secret sources of information? [02:21] - The global intel network for the wealthiest players in business [03:23] - Here's how having access to information can provi…
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Leveling Up with Eric Siu


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0 to 300K Sessions: Groundbreaking Mental Health Treatment? with Dylan Beynon
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38:39
Dylan Beynon, CEO of Mindbloom, talks about why he started this company, the impact of Ketamine and MDMA therapy in our society, and how this industry is just going to grow bigger in the future. TIME-STAMPED SHOW NOTES: [00:00] - Know more about Dylan Beynon and his company, Mindbloom [02:30] - Why did Dylan Beynon start Mindbloom [06:22] - Dylan B…
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Leveling Up with Eric Siu


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How Much Do Newsletters Actually Make (Real Revenue Data)
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7:15
Eric Siu discusses why newsletters are so effective for connecting and expanding your audience. He also shares tips on how to make money from them and offers best practices for growing your newsletter. TIME-STAMPED SHOW NOTES: [00:00] - How much do newsletters actually make? [00:20] - The potential of a newsletter business [01:00] - 10 newsletters …
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Leveling Up with Eric Siu


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What Deven Soni Looks Out For When Acquiring Businesses
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12:32
Deven Soni shares insights from his personal experience and the valuable lessons he gained in business acquisition at the Leveling Up Founders event. TIME-STAMPED SHOW NOTES: [00:00] - The most common mistake in business acquisition [02:15] - Here’s how we got a customer database worth $2M dollars [03:20] - Don't acquire a company unless you know h…
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The More Professional Your Content Is, the Less Authentic You Are with Dan Fleyshman
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10:10
Dan Fleyshman talks about how to effectively build your personal brand at the Leveling Up Founders event. TIME-STAMPED SHOW NOTES: [00:00] - Why authentic content is the way to go [03:00] - Don’t overthink your content creation strategy [04:30] - Why collaboration is the most effective way to grow on social media [06:23] - Why building your persona…
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Leveling Up with Eric Siu


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How Blake Rocha Went From a Nobody to a $10M Content Creator From Being a Nobody
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10:14
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10:14
Blake Rocha talks about why you should create a brand and business around your lifestyle and not the other way around. TIME-STAMPED SHOW NOTES: [00:00] - Who is Blake Rocha (mrfourtoeighth) [03:11] - How did Blake Rocha become so successful in building his brand and business? [05:00] - Blake Rocha’s biggest regret when he’s starting to build his br…
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Leveling Up with Eric Siu


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Leila Hormozi's Controversial 5- Minute Hiring Method: Does It Work?
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1:05:27
Leila Hormozi sits down with Eric Siu, sharing her expert insights on talent acquisition strategies, building a resilient company culture, and refining operations for peak efficiency. Drawing from her own experiences, Leila offers valuable advice to aspiring founders looking to make their mark in the business landscape. TIME-STAMPED SHOW NOTES: [00…
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Leveling Up with Eric Siu


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What percent of revenue should you dedicate to hiring?
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6:11
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6:11
Listen to Eric Siu as he discusses why hiring the right people is essential for business growth. Learn how to build a successful hiring framework. TIME-STAMPED SHOW NOTES: [00:00] - Why your people are the foundation of your company [01:00] - When is the right time to hire new employees? [02:24] - Eric Siu talks about why delegation is crucial for …
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Leveling Up with Eric Siu


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Alex Hormozi Was About to Lose Everything Until He Discovered This
2:01:23
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2:01:23
Alex Hormozi sits down with Eric Siu to talk about his remarkable journey in the business world, sharing insights and wisdom gained through his experiences. Alex Hormozi provides valuable advice on business acquisitions, his playbook for scaling companies, and talks about his newest book ‘$100M Leads: How To Get Strangers To Want To Buy Your Stuff’…
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Leveling Up with Eric Siu


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Mastering Longevity and Abundance with Peter Diamandis
1:21:34
1:21:34
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1:21:34
Eric Siu chats with entrepreneur, author, and visionary known for his pioneering work in space exploration and technology, Peter Diamandis! As the founder of the XPRIZE Foundation and Singularity University, he has dedicated his career to incentivizing innovation and shaping a future of abundance. Tune in to this awe-inspiring episode to gain a gli…
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In this episode, Eric talks about why finding the perfect balance between focus and experimentation is crucial for sustainable growth in business. TIME-STAMPED SHOW NOTES: [00:00] - The difference between Focus and Experimentation in business [00:30] - Focus on your business that drives the most revenue [01:00] - Where can you have more organic rea…
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Leveling Up with Eric Siu


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How To Actually Get Rich From Creating Content
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In this episode, Eric talks about proven strategies to achieve wealth through content creation. TIME-STAMPED SHOW NOTES: [00:00] - How to earn 8 figures annually through content creation [00:15] - How Logan Paul’s Prime sports drink made $256 million in retail sales [01:07] - Why you don’t need a massive audience to do this [02:42] - MrBeast’s best…
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