Interviews with the Authors of Books about All Aspects of Business
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Mastering Your Small Business Finances ~ Money Management, Bookkeeping, Entrepreneurship, Side Hustle, Accounting, Cash Flow, Solopreneur, Strategy, Tax, Virtual Assistant Marketing Mindset QuickBooks
Chris Panek - CPA, Business Strategist & Business Coach For Entrepreneurs Growing Their Business
Should I be doing my own bookkeeping and accounting? Is QuickBooks the best software for me to use in my business, or is there another accounting software I should be using? What’s the best way for me to process my payroll? How can I track my money and cash flow? How do I prepare for my business taxes? What do my financial statements really mean? How can I bring my business to the next level? How can I grow my business? What is the best way to create my business strategy? Should I start a si ...
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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners
James Eling | Entrepreneur, Marketer, Strategist
Join James Eling as he discusses the strategy and tactics of Small Business and the strategy and tactics of histories great generals. Growing a small business is tough. We look at leadership, innovation, technology and how to wrap it all up to build a fast growing company. James runs 3 companies, generates over 5,000,000 page views a year and has customers in 5 countries. Learn how you can marry the latest technology with the ageless principles of Sun Tzu for your business today.
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271: Ready To Get To The Next Level Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed
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When you have a business, you need to make sure that you have a clear direction, you are reaching your potential, you are focused on what is important, you are accountable, confident, and you have a winning mindset. If you are like most business owners, you want to fast-track your success and growth while avoiding mistakes. You want to reach for th…
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Matthew Lynn: Journalist and Author Turned Publishing Entrepreneur
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In this podcast, Matthew talks about his late entry into entrepreneurship, taking advantage of opportunities that emerged as Kindle offered a new way to distribute books. In his career as a journalist with well known business publications he enjoyed talking to entrepreneurs, even having his editor turn down his pitch to interview Amazon founder Jef…
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270: Balancing Your Emotions Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Business Owner, Or Self-Employed
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When you look at all the emotions or feelings that a person can have, it is amazing. You might be thinking there’s being happy or sad, but there are so many more that you may be feeling, and maybe you just haven’t been able to put a name to them. When you can dive a little deeper and look at all the emotions available to you, it can be interesting …
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269: Entrepreneur Tips For Business And Side Hustles Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, VA, Owner, Or Self-Employed
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Making the switch from an employee to an entrepreneur requires many changes, not only with your new responsibilities but your mindset as well. You’ll have lots of new thoughts and fears, but overall, employees who want to be entrepreneurs seek the advantages of providing products and services they are passionate about while reaping the benefits of …
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268: Is Being Nervous Holding You Back Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed
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It's pretty normal to feel nervous when you are trying something new. These feelings often pop up when you put yourself in a situation where you don’t necessarily know what the outcome will be or how others will react. But what happens when you allow being nervous to hold you back from the things you really want to do? You know I always say you hav…
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267: Another Way To Look At Sales In January Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, VA, Business Owner, Or Self-Employed
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With the start of the new year, do you feel discouraged when you look at your sales figures for the year? I understand how easily this can happen when you consistently think you are starting the year out with zero sales and you have a huge mountain to climb to get your sales to where you want them to be. In today’s podcast episode, I’m letting you …
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266: Self Worth And Opinions About Yourself Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, VA, Business Owner, Or Self-Employed
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How have you been valuing your self-worth? How do you see yourself? Do you even really know what it means to have self-worth? It really boils down to how you perceive your own value. It’s like your internal compass. Are you ready to see how you can be good enough and worthy of love? Let’s dive in… I’m inviting you to sign up for the free private po…
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Jean Burgess and Nancy K. Baym, "Twitter: A Biography" (NYU Press, 2020)
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As Twitter enters its own adolescence, both the users and the creators of this famous social media platform find themselves engaging with a tool that certainly could not have been imagined at its inception. In their engaging book Twitter: A Biography (NYU Press, 2020), Jean Burgess and Nancy K. Baym (@nancybaym) tell the fascinating and surprising …
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History and Entrepreneurship (with Marshall Poe)
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In this episode, NBN founder & CEO Marshall Poe talks about his early plans to become Michael Jordan, his journey from a professorship in Russian history to his fascination with communications, and his present role as a podcasting entrepreneur. We chat about the surprising alignments between the craft of history and entrepreneurship, the power of o…
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265: Starting The New Year Focused On Success Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Or Business Owner
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Choosing your word of the year…many people do this for themselves personally, and it works. It keeps them focused throughout the year, but choosing a word of the year for your business…does that even make sense? Oh ya, it is important. In today’s podcast episode, I’m going to walk you through how you can choose your business's word of the year and …
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Harry Max, "Managing Priorities: How to Create Better Plans and Make Smarter Decisions" (Two Waves Books, 2024)
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The key to a life well-lived is prioritization, but people rarely explain how to do it effectively. In Managing Priorities: How to Create Better Plans and Make Smarter Decisions (Rosenfeld Media, 2024), Harry Max provides a useful guide. He explains how learning to prioritize is helpful in life as well as at work. He explains how he - and his clien…
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264: Drama When Setting Goals Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Business Owner, Or Self-Employed
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Do you ever find yourself experiencing drama? It could be within your family or friends, or possibly you see it in how kids are behaving, but have you ever caught yourself in a dramatic situation? Do you ever find yourself thinking thoughts that create an unnecessary situation for yourself? If you’re like most people, your answer will be yes, and i…
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263: A Side Hustle For Working Past Retirement Age Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, VA, Owner, Or Self-Employed
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When you think about a side hustle, do you think about young entrepreneurs with lots of energy who are able to work eight hours at a day job and another eight hours on their side hustle? While this may be true, more side hustles are created by entrepreneurs between the ages of 45 and 65. Does this surprise you? More and more people entering their r…
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Matt Beane, "The Skill Code: How to Save Human Ability in an Age of Intelligent Machines" (HarperCollins, 2024)
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As part of our informal series on artificial intelligence, Peoples & Things host, Lee Vinsel, talks with Matt Beane, Assistant Professor of Technology Management at the University of California, Santa Barbara, about his book The Skill Code: How to Save Human Ability in the Age of Intelligent Machines (HarperCollins, 2024). Beane outlines the fascin…
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262: What Other People Think About You Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed
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How much time do you spend thinking about what other people are thinking, specifically what you think they are thinking about you? How often are you doing something just because of what you think the other person is thinking about you? You might be concerned about what your parents are thinking about you, or your partner, or your children, or your …
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261: Year End QuickBooks And Tax Strategies Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Or Business Owner
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If you have a business or do bookkeeping for business owners, you know now is the time you need to wrap up your year-end financial statements. If you’ve heard the phrase closing the books, this is exactly what it means. You simply make sure you have all your money coming in and money going out of your business recorded and reconciled so that your f…
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260: The Gift Of Being Yourself Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Business Owner Or Self-Employed
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Do you know who your true self is? Do you ever think you’ll become who you really are when you reach a certain point in your life? Do you ever feel like you are lying to yourself when you ask who you really are? Do you know how to simply be yourself? Are you ready to give yourself the gift of being yourself? Let’s dive in… Learn about the Under Pre…
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259: Believing In Yourself And Your Business Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, VA, Business Owner, Or Self-Employed
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There is a lot of talk about belief this time of the year, but I feel like belief is such a vital part of having a side hustle or being a solopreneur. You’ve heard me say dream big, follow your heart, and love what you do before, and we are going to talk about how belief is such an essential aspect of not only dreaming big but also reaching your go…
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Benjamin J. Shestakofsky on How Venture Capital Shapes Work, Innovation, and Inequality
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Peoples & Things host, Lee Vinsel, talks to Benjamin Shestakofsky about his book, Behind the Startup: How Venture Capital Shapes Work, Innovation, and Inequality (U California Press, 2024). Shestakofsky is Assistant Professor of Sociology at the University of Pennsylvania, where he is affiliated with AI at Wharton and the Center on Digital Culture …
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258: Is Intuition Driving Your Decisions Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner Or Self-Employed
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Have you ever based a decision you were making on intuition? Do you ever let your intuition guide you in life? The basic definition of intuition is to understand something immediately, without the need for conscious reasoning. When you fully understand your wants and needs in life, intuition can be something you rely on. But what happens when you m…
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Andy Hines, "Imagining After Capitalism" (Triarchy Press, 2025)
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Imagining After Capitalism (Triarchy Press, 2025) is the culmination of a decade-long exploration of what comes next after capitalism. It leverages previous work in developing foresight methodologies, which are featured in two previous books: Teaching about the Future and Thinking about the Future (2nd edition), both with Peter Bishop. It also leve…
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Eric Drott, "Streaming Music, Streaming Capital" (Duke UP, 2024)
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Streaming Music, Streaming Capital (Duke University Press, 2024) provides a much-needed study of the political economy of music streaming, drawing from Western Marxism, social reproduction theory, eco-socialist thought and more to approach the complex and highly contested relationship between music and capital. By attending to the perverse ways in …
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Toby Bennett, "Corporate Life in the Digital Music Industry: Remaking the Major Record Label from the Inside Out" (Bloomsbury, 2024)
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How does the music industry actually work? In Corporate Life in the Digital Music Industry: Remaking the Major Record Label from the Inside Out Toby Bennett, a Senior Lecturer in Media, Culture & Organisation in the School of Media and Communications at the University of Westminster offers a deep ethnography of everyday life in a contemporary recor…
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History and Journalism with Alex Keller
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In this episode, I sat down with Alex Keller, then a Digital Content Producer at CBS News Texas, to talk about his unconventional career path. From studying biology and neuroscience to earning an MA in history, Alex’s journey is a testament to the unexpected ways history skills can shape careers. We dove into how his history background prepared him…
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257: Are You Aiming Too Low With Your Goals Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, VA, Business Owner, Or Self-Employed
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The great danger for most of us lies not in setting our aim too high and falling short; but in setting our aim too low, and achieving our mark. I love this quote from Michelangelo. It really puts into perspective how important it is to not only set goals but to make sure that you are setting goals that make you reach a little further than you’d nor…
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256: Gain A New Outlook From Your Past Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed
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Is there anything you’ve experienced in your past that is currently influencing how you live your life? How often do you talk to others about things that happened in your past? Do you let your past dictate how you live your life, or how you think your future will be? Did you know that you have the power to change your past? Your past no longer exis…
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Ken Wilcox, "The China Business Conundrum: Ensure That "Win-Win" Doesn't Mean Western Companies Lose Twice" (John Wiley & Sons, 2024)
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The China Business Conundrum: Ensure That "Win-Win" Doesn't Mean Western Companies Lose Twice (Wiley, 2024) describes former CEO of Silicon Valley Bank (SVB) Ken Wilcox's firsthand challenges he encountered in four years “on the ground” trying to establish a joint venture between SVB and the Chinese government to fund local innovation design―and th…
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255: Get The Help You Need To Succeed Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed
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Everyone is looking for the secret to success in their life, business, or both. If you want to be successful, you’re more than likely working towards each of your desired outcomes or goals. You’re looking to find the motivation or simply what you need to do to continue to move forward in the direction to reach your ultimate work-life balance. In th…
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254: How Do You Deal With Regret Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed
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Do you have something in your life that you regret? There are a lot of people who are dealing with regret. How are you dealing with regret in your life? Is it something you feel on a daily basis? Is it something that only comes up for you periodically? When you think about your regrets, do you wish you would have done or maybe not done something in…
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253: Strengthening Your Business Foundation Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, VA, Business Owner, Or Self-Employed
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To have a successful and profitable business, you’ll need to make sure your journey includes having a solid foundation for your business. This foundation is much more than just having an amazing idea for your business; it’s broken down into sections that are important to make sure you are mastering each of them so that you don’t have one area of yo…
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252: Being Proud Of Yourself Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Business Owner, Or Self-Employed
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So often, we are looking for other people to be proud of us, but when was the last time you asked yourself how proud you are of yourself? Do you find that you are consistently seeking validation of how proud others are of you? Did you know that feeling proud of yourself is something you can actually create for yourself? Think about how much more po…
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Lizhi Liu, "From Click to Boom: The Political Economy of E-Commerce in China" (Princeton UP, 2024)
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How do states build vital institutions for market development? Too often, governments confront technical or political barriers to providing the rule of law, contract enforcement, and loan access. In From Click to Boom: The Political Economy of E-Commerce in China (Princeton, 2024) Lizhi Liu suggests a digital solution: governments strategically out…
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251: Simple Steps To Create A Business Plan Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, VA, Business Owner, Or Self-Employed
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When you have a business, you most likely have a vision for your business. If you are like many business owners, you think about your business the majority of your time. You think about the products and services you offer or want to offer, you think about your ideal client, you think about how much money you want to make, and you think about how yo…
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Lior Arussy, "Dare to Author!: Take Charge of the Narrative of Your Life" (Greenleaf, 2024)
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In this episode Drora Arussy interviews her husband, Lior. As this book brings in personal accounts and builds on experiences, there was some banter and stories that normally do not come up in discussions like this. Lior Arussy’s latest book, Dare to Author! from Greenleaf book club press, 2024, is a call for people to write—and therefore own—their…
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250: Clarifying What You Want In Life Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed
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Have you ever taken the time to really think about what you truly want in your life? Our lives are busy, and it’s easy to think about things on the fly, but how often do you take the time to really think about it? When I ask my clients what they want in their lives, there are many times that they say they don’t really know. They haven’t taken the t…
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249: Are Your Business Finances Out Of Control Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, VA, Owner, Or Self-Employed
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Whether or not you feel you have control of your business finances, you want to make sure you are doing everything you can so that you can end this year in control. These next few weeks will fly by so quickly, and before you know it, you’ll need to gather all your financial information to prepare your tax return. In today’s podcast episode, I’m tal…
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248: Prioritizing What Matters Most Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed
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How often do you find yourself short on time? Our lives are busy, and when we find ourselves with more things to do and not enough time to get it all done, it forces us to prioritize what matters most to us. Wouldn’t it be great if you had the time to do everything you wanted to do? One of the things I work with my clients on is making sure they ar…
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247: Increasing Your Side Hustle Profits Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner Or Self-Employed
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When you start your business or side hustle, your goal is more than likely to become successful. But what makes your business a success? Do you think that bringing in considerable amounts of sales or revenues determines your business’s success? Is it the number of clients or customers you have? It’s easy to listen to other business owners talk abou…
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246: Does Success Make You Happy Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed
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We are often led to believe that happiness comes from achieving success. We think that when we get something we think is successful in our life, then we’ll start being happy. Success and happiness are actually two totally separate mindsets. Think about it. There are so many people in this world who are successful, and yet they are so unhappy. The r…
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245: How To Get Your Side Hustle Started Whether You Are Starting A Business, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Business Owner, Or Self-Employed
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Starting a side hustle can be overwhelming unless you take the right steps, make sure you are covering all the necessary requirements, and understand what the demand is going to be on not only yourself but your lifestyle as well. There are many points to consider, and the more that you can review these before jumping into you’re your side hustle, t…
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244: Learning How To Fail Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Business Owner, Or Self-Employed
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So often in our lives, we set goals and strive for success. We want to win at everything we do, but there will be times when things don’t go as originally planned, and we fail. It’s okay to fail, and there are people who will tell you that you need to fail many times before you succeed, so why are so many of us afraid to fail? Why do we put things …
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243: Make Money With These Side Hustles Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed
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A side hustle or side gig simply means you are taking on additional work outside of your regular job. Having a side hustle can be a great way to earn some extra income, and how much income you make in your side hustle depends on what you put into your side hustle. In today’s podcast episode, I’m covering some of the top side hustles you can jump in…
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242: Managing Negative Emotions Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Business Owner Or Self-Employed
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How often do you find yourself feeling a negative emotion? What do you find that you do whenever you have these negative feelings? Do you find yourself negotiating with yourself when you feel a negative emotion? Do you do something to resist your negative feelings that don’t ultimately get you what you want in your life? You can manage these negati…
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241: Should You Start A Side Hustle Whether You Are Starting A Business, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Business Owner, Or Self-Employed
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People start side hustles for many reasons, but one of the top reasons is so they can make additional money. With the cost of living rising, many people are looking for additional ways to make ends meet since the income they are getting from their job isn’t meeting all of their needs. On average, one in three people has a side hustle. In today’s po…
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240: Controlling How You Can Feel Better Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner Or Self-Employed
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When I ask my clients what they want to improve in their lives, I often hear that they want to be happier or feel better. There may be other things they say, but all in all, almost everything leads to them wanting to live a happier life. Take a second and ask yourself what you’d like to see improved in your life. Does it ultimately make you feel ha…
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The Rewards (and Challenges) of Running One's Own Historical Consulting Firm
1:13:22
1:13:22
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1:13:22
I talked to the river historian Scot McFarlane who runs his own historical consulting firm, the Oxbow History Company. My guest shared how he translated his passion for river histories into work with clients and how he found his niche within this competitive market. It was fascinating to learn about the daily grind of running a historical consultin…
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239: Should You Outsource Your Bookkeeping Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Self-Employed
19:01
19:01
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19:01
There’s nothing wrong with wanting to do everything in your business. When you finish each project, you love that feeling of accomplishment. But when you start to fall behind or know you are not doing something as well as you should, you may start wondering if it is something you should continue doing. This is true when you are doing your own bookk…
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238: Creating Certainty In An Uncertain Situation Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant Business Owner
5:01
5:01
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5:01
Have you ever had a situation when you felt uncertain about how it was going to go? Maybe you are in a situation similar to this right now. Whenever there is a circumstance in our lives that we think is causing us to feel uncertain, it is possible to bring a sense of certainty to the situation, even if you are currently feeling uncertain about it. …
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Ellen T. Meiser, "Making It: Success in the Commercial Kitchen" (Rutgers UP, 2024)
46:54
46:54
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46:54
The restaurant industry is one of the few places in America where workers from lower-class backgrounds can rise to positions of power and prestige. Yet with over four million cooks and food-preparation workers employed in America’s restaurants, not everyone makes it to the high-status position of chef. What factors determine who rises the ranks in …
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Ethical Machines: A Conversation with Reid Blackman
52:30
52:30
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52:30
Join us as we discuss Dr. Reid Blackman’s new book: Ethical Machines: Your Concise Guide to Totally Unbiased, Transparent, and Respectful AI (Harvard Business Review Press, 2022). We dive into the intricacies of developing AI and the intersection of ethics and innovation. Reid Blackman, Ph.D., is the author of Ethical Machines, creator and host of …
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